Evolution Buys Digiwheel and is ready to innovate once more
Well, would you look at that? Evolution is once again on an acquisition path. And this time, the live casino supplier bought the Irish land-based casino specialist DigiWheel. This new surface on September 10th. According to sources, the company is paying just over $1.17 million (€1 million) for the cork-based supplier. Then for the next 3 years, Digiwheel will still get a portion of the EBITDA revenue. Evolution buys Digiwheel, read more
This is another landmark deal for Evolution in a string of acquisitions that initially started with Ezugi, then NetEnt/Red Tiger, and not long after Big Time Gaming. Yet, the purchase of Digiwheel tells us a completely different story as the previous ones did.
Indeed, because this company is “The World’s First 360° Rotating HD Digital Gaming Wheel.” It’s evident that Evolution will use their robust tech to further beef up their game show style titles. So let’s see what Digiwheel is about.
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How will Digiwheel contribute towards growing the game you love?
As we can see from their website, Digiwheel could potentially be a huge cost saver for Evolution Gaming. What’s more, they could also help to increase the number of games they host in their live studio. This is because the 2-meter-wide circular screen can not only host promo, lottery, bingo, and of course, be key to any game show. But because each segment on the wheel is digital. So it’s easy to customize and could increase Evolution’s production pipeline and even streamline the production of the money wheel games they host.
In fact, because of this acquisition, they’ll no longer have to build a bespoke wooden wheel when creating a new game. The company could even recycle some in the future since it’s easier to rebrand a digital wheel than a wooden one, right? As of now, the wheel Digiwheel produces can have 9, 27, and even 54 segments.
Evolution buys Digiwheel – Drawing conclusion from the buyout
So it looks as if Evolution sees much future in its gameshow-style titles since they are ready to keep pouring in cash into this vertical. Or maybe it’s just that they saw their rival Playtech customize a better wheel when they launched Adventures beyond wonderland.
Indeed, Playtech’s game focuses on the wheel itself instead of Evolution’s equivalent (Crazy Time), which requires multiple studios to host the bonus games.
But regardless, what the driving factor is for the new venture. One thing is sure. Evolution is growing at a tremendous rate. And long gone is the time when they only offered blackjack, roulette, and baccarat to patrons. And based on a recent press release, it seems that Martin Carlesund could give the go-ahead to more acquisitions, as long as the company is like-minded.
Evolution buys Digiwheel and proves Evolution is diversifying its appeal to cater to the mass and getting ready for the future
Did you know that on September 9th, a brand new slot concept surfaced, CryptoPunks?
In essence, this new NFT (non-fungible tokens) Megaways game merges cryptocurrency (Ethereum to be precise) and reel action. To bring this idea onto the reels, Evolution trusted its edgy studio Red Tiger. As a result, this game features unique collectible characters and a 30x win multiplier.
This game is not yet live on American turf, and Evolution has not confirmed it would. And that’s even if Red Tiger has a transactional waiver to distribute its content in online casinos in New Jersey and Pennsylvania. Surely the regulators will want to take a closer look at this slot before it goes live. It’s the first of its kind. Yet, the aim of the game is simple: collect the 4 CryptoPunks Evolution has just purchased. And watch the wins’ poor in as you set the reels in motion.
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